Announcement | September 6, 2021

New: GPT-3 for more impactful copywriting

We are excited to announce the integration of GPT-3 engine into our Smart Ads system.

Generative Pre-trained Transformer 3 (GPT-3) is an autoregressive language model that uses deep learning to produce human-like text. It is created by OpenAI, a San Francisco-based artificial intelligence research laboratory.

What this means for our clients

The integration of GPT-3 will allow us to generate much richer, and more persuasive ad copies that resonate with your target audience. This in turn will lead to better campaign performance.

Here’s an example of human vs AI generated copywriting:

Comparison between human and AI generated copywriting.

We are rolling out this exciting new technology for all clients by mid September.

In the meantime, stay tuned for more exciting developments!